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Displaying: June 2010

Marketing a Tax Business: Traditional vs. New Media

Television How can TV advertising be used effectively by a tax business? We have used TV since I founded Peoples Income Tax in 1987. TV was very effective in creating awareness and brand recognition for us in the early years. TV worked for us because we had offices convenient to almost all of the viewing […]

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Preparing for the Enrolled Agent Exam

What is the best preparation to become an EA?  They say there is no substitute for experience and I don’t know anyone who has passed the EA Exam without at least 2 tax seasons of tax preparation experience.  I’m sure there are people smarter than me who can pass by just studying, but will they […]

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Gaining New Clients with Your Website

Does your website help you to generate new clients? Our tax business website, peoplestax.com, is still not much more than an electronic brochure. We would like the website to be interactive with our existing clients, while also developing new clients. We have lots of ideas, but we need to implement them. For example, before next […]

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The New Rules for Paid Tax Preparers

If you employ seasonal tax preparers how can you ensure that they are able to pass the IRS competency exam?  Many tax preparers rely too much on tax software and don’t have enough tax knowledge to pass the IRS exam.  We will make our tax preparers can pass the final exam of our Comprehensive Income […]

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IRS presents IRS Live – New Requirements for Tax Return Preparers

Learn the Who, What, When and How IR-2010-70, June 1, 2010       WASHINGTON — The Internal Revenue Service will debut its latest educational program for tax professionals, the webinar IRS Live, on June 9, 2 p.m. ET. The topic is “New Requirements for Tax Return Preparers – Learn the Who, What, When and How.” IRS Live’s […]

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